In our present economic climate it is nice to know that there are so many free online marketing tools that can be used for promotion and information sharing; it is even nicer to know how to use them, and why.
To help with this, Darrell Bulmer and Kerstin Gilg of the Maine Arts Commission will use clear and concise examples to demonstrate and simplify online marketing methods and show attendees how they can employ similar methods. Beginning with some basics of conventional web 1.0 usage, such as emails, website development, electronic newsletters, Meta tags and search engine optimization, the workshop will progress on to social networking and how various online networking tools can help artists and organizations with their varied needs.
Darrell and Kerstin will concentrate on social networking as it relates to communications, information sharing and applications. They will define these categories and, in plain language, introduce various online tools to attendees. They will then show attendees how to bring the tools of their choice together to reach their personal goals, and then how to continually track their efforts to make simple adaptations on an ongoing basis.
Some of the tools to be covered will be websites, Wikis, blogs, electronic newsletters, Facebook, Twitter, YouTube, MySpace, flickr, Sitemeter, online surveys, online video creation, many Google tools, such as Analytics and website optimization, eBay, Photobucket, Box.net and many many more.
Audience questions are encouraged throughout this presentation.
The workshop takes place at Jewett Auditorium on the campus of the University of Maine at Augusta, it is free to attend, but you are required to register in advance. For more information and to register, call 1-800-442-2092 (Wendy Rose at Women, Work, and Community) or email Wendy at wkrose@maine.edu.
The workshop is co-sponsored by Women, Work, and Community and the Kennebec Valley Art Association.
For more information:
Contact: Darrell Bulmer
Phone: 207/287-6746
email: darrell.bulmer@maine.gov
WWW:
