Visibility of the Arts & Cultural Sector - Breakout 1

9:30 a.m.-10:30 a.m. — Opportunity Everywhere - Part I

Workshop Description: What if you could approach audience development as a "both-and" proposition--advancing artistic excellence while energizing public engagement? To be "entrepreneurial" is to boldly explore options and opportunities for artistic excellence, financial viability, and community connection. There is no end to that pursuit. But there is a beginning! Now is the time to invest your whole team with the insights and skills that can reveal new pathways to audience engagement.

Presenters: Matt Lehrman

Visibility of the Arts & Cultural Sector - Breakout 2

11:00 a.m.-12:00 p.m. — Opportunity Everywhere - Part II: attendance at Part I required

Workshop Description: What if you could approach audience development as a "both-and" proposition--advancing artistic excellence while energizing public engagement? To be "entrepreneurial" is to boldly explore options and opportunities for artistic excellence, financial viability, and community connection. There is no end to that pursuit. But there is a beginning! Now is the time to invest your whole team with the insights and skills that can reveal new pathways to audience engagement.

Presenters: Matt Lehrman

Visibility of the Arts & Cultural Sector - Breakout 3

2:15 p.m.-3:15 p.m. — Data + Stories Workshop

Workshop Description: Learn to gather and connect your Cultural Data Profile data to stories about your mission and impact for more effective communications with key stakeholders. Review examples of effective case-making, learn how to select data points that support the case and appeal to the audience, employ a step by step process to develop a pitch, and practice these skills in this supportive workshop environment.

Presenters: Joanna Reiner Wilkinson, DataArts

Visibility of the Arts & Cultural Sector - Breakout 4

3:30 p.m.-4:30 p.m. — Using Technology To Document & Promote Your Work

Workshop Description: Documenting and promoting your creative work has never been so easy or so difficult. Join this panel as they talk about their experiences working with different media technologies. Carol Douglas is a painter who has developed some great practices for self-promotion online. Eric Feinstein is an app developer with Otocast Audio Guides. Alex Serra is the principal at Serra Public Affairs. Wes Sterrs from LOMA is a media production professional specializing in content creation and social media.

Presenters: Eric Feinstein, Otocast; Carol Douglas, Painter; Wes Sterrs, LOMA; Alex Serra, Serra Public Affairs